Yes, you can offer various discounts, promotions, and coupon codes to entice customers. For this end, you have to choose a CMS that supports coupon code generation and management features. To optimize these sale-enhancing tactics, you should need to create various discount offers such as percentage off, fixed amount off, free shipping, buy one get one free (BOGO); and display these offers on product, cart, and checkout pages. Additionally, you can announce these offers through email marketing, social media marketing, pop-ups, banners, and other measures.